Texas Tech golfer Kyle Hogan is the recipient of the NCAA Elite 90 Award for the NCAA championship tournament in Scottsdale, Arizona.
The award is presented to the athlete with the highest cumulative grade-point average at the finals site for each of the NCAA’s 90 championship events. Hogan is a finance major with a 4.0 grade-point average, according to Tech.
The NCAA started the Elite 90 recognitions 12 years ago. Hogan is the sixth winner from Tech.
The others were women’s golfer Kim Kaufman in 2012, track and field athlete Montene Speight in 2015, baseball player Tyler Floyd in 2017, basketball player Davide Moretti in 2019 and baseball player Braxton Fulford in 2019.
The eligibility requirements include being a sophomore or above and having been on their team for at least two years at their school.
Texas Tech on Monday announced the launch of Beyond Verified, a name, image and likeness program that the athletics department said is “designed to build and safeguard each student-athlete’s personal brand.”
The Athletic recently reported 16 states have passed legislation pertaining to name, image and likeness, the laws to take effect this summer in six states and over the next four years in the other 10 states. The NCAA is expected at some point to pass its own name, image and likeness legislation to standardize policies across the country.
Under such legislation, college athletes will be allowed to make money from third parties off their name, image and likeness. That could take the form of profiting from autograph sales, endorsements, social-media channels or giving sport-specific lessons, among other possibilities.
Schools may not pay athletes directly.
Tech said its new program “will provide industry leading tools for student-athletes to build and grow the reach of their name, image and likeness, while learning to protect their personal business assets.”